It is vital for businesses to define their product & service offerings so all of their marketing materials are sending the same message and target markets can be identified. What is a product/service? Every business is offering some kind of product or service to their customers, but what exactly are products and services? A […]
The best social media sites for business Social media is a very useful tool for marketing because it is an easy and free way to increase your audience and make potential customers aware of your business. There are a range of social media sites that are free to setup and make posts on and can […]
Being clear on your marketing message Having real clarity on your marketing message and who the target market is will set your marketing efforts apart from the rest. When developing a marketing message, it is important to be and thoughtful about who is being spoken to, to make the most out of every communication. […]
